{"id":518,"date":"2021-08-17T11:58:00","date_gmt":"2021-08-17T11:58:00","guid":{"rendered":"https:\/\/www.leafly.com\/wp-home\/?p=175449"},"modified":"2021-08-17T11:58:00","modified_gmt":"2021-08-17T11:58:00","slug":"ellevia-debuts-their-take-on-rick-simpson-oil-rso-for-the-canadian-market","status":"publish","type":"post","link":"https:\/\/thcinct.com\/?p=518","title":{"rendered":"Ellevia debuts their take on Rick Simpson Oil (RSO) for the Canadian market"},"content":{"rendered":"<p>  <title>Canadians looking for popular RSO extract can now tap Ellevia | Leafly<\/title>     <!-- Quotes = strings--><!-- No quotes = boolean-->\t   <!-- This site is optimized with the Yoast SEO Premium plugin v15.9.2 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->                  <!-- \/ Yoast SEO Premium plugin. --> <\/p>\n<p> <!-- BEGIN Sailthru Horizon Meta Information --><\/p>\n<p><!-- END Sailthru Horizon Meta Information -->  <!-- Google Publisher Tag --> <!-- End Google Publisher Tag --> <!-- Google Tag Manager --> <!-- End Google Tag Manager --> <!-- Chartbeat --> <!-- End Chartbeat --><br \/>\n <!-- Google Tag Manager (noscript) -->   <!-- End Google Tag Manager (noscript) -->   <title>Leafly<\/title>     <title>Leafly \u00ae<\/title>                                                                                                                                                                                                                                                                                                                                                                                              <title>Loading\u2026<\/title>     <\/p>\n<div class=\"bg-white fixed flex hidden inset-0 items-start md:h-auto md:items-center overflow-auto\" id=\"age-gate-container\">\n<div class=\"bg-white md:h-auto mx-auto p-lg text-sm w-full\" id=\"age-gate\">\n<p><label for=\"select-country\">Where are you from?<\/label><\/p>\n<div class=\"age-gate__info\">\n<p><label for=\"select-province\">Which part of Canada?<\/label><\/p>\n<div class=\"age-gate__age hidden\"><\/div>\n<p class=\"error error--underage hidden\">Darn! You&#8217;re not old enough to use Leafly.<\/p>\n<p class=\"error error--unavailable hidden\">Sorry, Leafly isn&#8217;t available in your location yet.<\/p>\n<\/div>\n<p class=\"hidden age-gate__loading\">Redirecting you to<span class=\"redirect-domain\"><\/span><\/p>\n<p class=\"text-xs mt-auto\">By accessing this site, you accept<br \/>\nthe <a class=\"py-xl\" data-testid=\"tou-link\" href=\"https:\/\/www.leafly.ca\/info\/terms-of-use\">Terms of Use<\/a><br \/>\nand <a class=\"py-xl\" data-testid=\"pp-link\" href=\"https:\/\/www.leafly.ca\/info\/privacy-policy\">Privacy Policy<\/a>.<\/p>\n<\/div>\n<\/div>\n<div class=\"container my-xl\">\n<div class=\"row\">\n<div class=\"col md:col-9\" id=\"article-content\">\n<p>Mera Cannabis Corp has just introduced a traditional RSO tincture to the Canadian market \u2014a development that company executives are hailing as a milestone. They describe it as the first product of its kind on this country\u2019s legal market and they expect it to make a big impact.&nbsp;<\/p>\n<p>Ben Gottlieb, the company\u2019s vice president of marketing and product development, notes that RSO has been popular on the legacy market since it was <a href=\"https:\/\/www.leafly.ca\/news\/cannabis-101\/what-is-rick-simpson-oil\" target=\"_blank\" rel=\"noreferrer noopener\">created by Canadian engineer Rick Simpson<\/a> to treat his skin cancer (basal cell carcinoma) in 2003.&nbsp;<\/p>\n<p>Many cannabis users have long claimed that the full extract cannabis oil, which contains more THC than most oils, is an effective treatment for conditions ranging from inflammation to insomnia. Simpson gave away his oil for free until 2009 when he stopped for legal reasons.<\/p>\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><img width=\"1024\" height=\"683\" alt class=\"wp-image-175466 has-ll lazyload\" data-srcset=\"https:\/\/thcinct.com\/wp-content\/uploads\/2021\/08\/ellevia-debuts-their-take-on-rick-simpson-oil-rso-for-the-canadian-market-1.jpg,compress&amp;w=550 550w, https:\/\/thcinct.com\/wp-content\/uploads\/2021\/08\/ellevia-debuts-their-take-on-rick-simpson-oil-rso-for-the-canadian-market-1.jpg,compress&amp;w=740 740w, https:\/\/thcinct.com\/wp-content\/uploads\/2021\/08\/ellevia-debuts-their-take-on-rick-simpson-oil-rso-for-the-canadian-market-1.jpg,compress&amp;w=1100 1100w, https:\/\/thcinct.com\/wp-content\/uploads\/2021\/08\/ellevia-debuts-their-take-on-rick-simpson-oil-rso-for-the-canadian-market-1.jpg,compress&amp;w=1480 1480w\"><figcaption>RSO is a high-THC, full-spectrum decarboxylated cannabis oil made from farm-grown cannabis from St. Thomas, Ont. (Mera Cannabis Corp)<\/figcaption><\/figure>\n<\/div>\n<p>Sold under the Ellevia brand, the new tincture contains 60-68% THC and less than 5% CBD. The terpenes are Caryophyllene, Farnesene-2, Humulene, Bisabolol. The product also features a Klik applicator, which utilizes a dial to ensure a precise amount of product (25 milligrams) is dispensed with each use.<\/p>\n<p>\u201cIt\u2019s not a pretty oil \u2014 it\u2019s definitely on the darker side \u2014 and it doesn\u2019t taste very good. But what it does offer is a full spectrum of benefits,\u201d says Gottlieb.<\/p>\n<p>In addition to being darker, RSO tinctures are more viscous and have a stronger flavour than other \u2018full spectrum\u2019 oils. Since the final product doesn\u2019t use carrier oils like MCT, the texture is more like peanut butter.&nbsp;<\/p>\n<p>The product, which is now being sold by the Ontario Cannabis Store, can be smoked, used topically or eaten because it\u2019s decarboxylated. Gottlieb believes this versatility combined with an affordable price\u2014 an MSRP of $32.95\u2014will help make it \u201cincredibly attractive\u201d to consumers.&nbsp;<\/p>\n<p>He believes the launch of this product could be a game-changer. \u201cI believe the introduction of this cannabis product and some others to the marketplace at relatively low price points signals that the legal market is not just competing with the legacy market but potentially undercutting it,\u201d he says. <\/p>\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><img width=\"1024\" height=\"683\" alt class=\"wp-image-175459 has-ll lazyload\" data-srcset=\"https:\/\/thcinct.com\/wp-content\/uploads\/2021\/08\/ellevia-debuts-their-take-on-rick-simpson-oil-rso-for-the-canadian-market-2.jpg,compress&amp;w=550 550w, https:\/\/thcinct.com\/wp-content\/uploads\/2021\/08\/ellevia-debuts-their-take-on-rick-simpson-oil-rso-for-the-canadian-market-2.jpg,compress&amp;w=740 740w, https:\/\/thcinct.com\/wp-content\/uploads\/2021\/08\/ellevia-debuts-their-take-on-rick-simpson-oil-rso-for-the-canadian-market-2.jpg,compress&amp;w=1100 1100w, https:\/\/thcinct.com\/wp-content\/uploads\/2021\/08\/ellevia-debuts-their-take-on-rick-simpson-oil-rso-for-the-canadian-market-2.jpg,compress&amp;w=1480 1480w\"><figcaption>RSO is available in Ontario retail stores and online, with other provinces to follow. (Mera Cannabis Corp)<\/figcaption><\/figure>\n<\/div>\n<p>\u201cI believe that when it comes to adult-use cannabis, the legal market is starting to catch up to the legacy market because it creates value for the cannabis consumer.\u201d<\/p>\n<p>\u201cOur product is new to the legal market but RSO tincture has been around for years,\u201d adds Gottlieb. \u201cWe realize that we\u2019re standing on the shoulders of those who paved the way for us.\u201d<\/p>\n<div id=\"author-box\" class=\"p-lg my-xxl bg-white rounded border border-light-grey elevation-low\">\n<div class=\"mb-lg\"> <img decoding=\"async\" src=\"https:\/\/thcinct.com\/wp-content\/uploads\/2021\/08\/ellevia-debuts-their-take-on-rick-simpson-oil-rso-for-the-canadian-market.jpg\" alt=\"Randi Druzin's Bio Image\" class=\"lazyload inline-block mr-md rounded-full border border-light-grey\"> <\/p>\n<p>Randi Druzin<\/p>\n<\/p><\/div>\n<p class=\"text-sm\">Randi Druzin is an author and journalist in Toronto. She has worked at several major media outlets, including the National Post and the CBC, and has written for dozens of publications, such as The New York Times, Time magazine, ESPN The Magazine, and The Globe and Mail.<\/p>\n<p> <a class=\"text-sm font-bold underline text-green\" href=\"https:\/\/www.leafly.ca\/news\/author\/randi-druzin\">View Randi Druzin&#8217;s articles<\/a> <\/div>\n<div class=\"leafly-sailthru-signup p-lg my-xl bg-white rounded elevation-low border border-light-grey\">\n<p class=\"text-xs pt-lg\">By submitting this form, you will be subscribed to news and promotional emails from <a href=\"https:\/\/www.leafly.com\">Leafly<\/a> and you agree to Leafly&#8217;s <a href=\"https:\/\/www.leafly.com\/company\/tos\">Terms of Service<\/a> and <a href=\"https:\/\/www.leafly.com\/company\/privacy-policy\">Privacy Policy<\/a>. You can unsubscribe from Leafly email messages anytime.<\/p>\n<\/div><\/div>\n<\/p><\/div>\n<\/div>\n<p> <!-- Chartbeat --> <!-- End Chartbeat -->  <!--\nPerformance optimized by W3 Total Cache. Learn more: https:\/\/www.boldgrid.com\/w3-total-cache\/ Served from: _ @ 2021-08-17 11:42:34 by W3 Total Cache\n--><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Canadians looking for popular RSO extract can now tap Ellevia | Leafly Leafly Leafly \u00ae Loading\u2026 Where are you from? Which part of Canada? Darn! You&#8217;re not old enough to use Leafly. Sorry, Leafly isn&#8217;t available in your location yet. Redirecting you to By accessing this site, you accept the Terms of Use and Privacy Policy. Mera Cannabis Corp has just introduced a traditional RSO tincture to the Canadian market \u2014a development that company executives are hailing as a milestone. They describe it as the first product of its kind on this country\u2019s legal market and they expect it to&#8230; <\/p>\n","protected":false},"author":1,"featured_media":519,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"fifu_image_url":"","fifu_image_alt":"","footnotes":""},"categories":[1],"tags":[],"class_list":["post-518","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marijuana_information"],"jetpack_featured_media_url":"https:\/\/thcinct.com\/wp-content\/uploads\/2021\/08\/ellevia-debuts-their-take-on-rick-simpson-oil-rso-for-the-canadian-market.jpg","_links":{"self":[{"href":"https:\/\/thcinct.com\/index.php?rest_route=\/wp\/v2\/posts\/518","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/thcinct.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/thcinct.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/thcinct.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/thcinct.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=518"}],"version-history":[{"count":0,"href":"https:\/\/thcinct.com\/index.php?rest_route=\/wp\/v2\/posts\/518\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/thcinct.com\/index.php?rest_route=\/wp\/v2\/media\/519"}],"wp:attachment":[{"href":"https:\/\/thcinct.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=518"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/thcinct.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=518"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/thcinct.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=518"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}