NFL World Reacts To The Broncos’ Ownership News

The Denver Broncos are officially under new ownership.

On Tuesday, NFL owners met and unanimously approved Rob Walton (heir to the Walmart fortune) as the controlling owner of the ownership group. Walton, with an estimated net worth of around $60 billion, is now the NFL’s richest owner.

Walton’s son-in-law Greg Penner and Walton’s daughter Carrie Walton-Penner are expected to handle day-to-day ownership duties.

Businesswoman Mellody Hobson, former Secretary of State Condoleezza Rice and Formula 1 driver Lewis Hamilton have also been added as minority owners.

The NFL world reacted on Twitter to this news.

“The Bowlen era is officially over. With the Walton-Penner group,” one fan wrote.

“Congratulations @LewisHamilton! Are you going to any games after the F1 season?” said another.

“Welp. The Great Value Broncos!” added another.

“We’re very excited to officially be a part of the Broncos. Big, big day for us,” Walton said during a press conference on Tuesday, per The Denver Post.

The Walton-Penner Group purchased the Broncos for a world record sports franchise price of $4.65 billion. This sale ends a 38-year period under Bowlen family ownership.

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