DENVER, August 9, 2022 /PRNewswire/ – (TSX: CWEB) (OTCQX: CWBHF) Charlotte’s Web Holdings, Inc. (“Charlotte’s Web,” “CW,” or the “Company”), the market leader in full-spectrum hemp-derived CBD products, is expanding into the United States in collaboration with Hanson Faso Sales and Marketing Inc. (“Hanson Faso”), leading brokers in the sale and marketing of specialty, natural, ready-made and perishable foods. Hanson Faso access thousands of retail customer locations through specialty, grocery, natural, mass merchandiser, drug accounts, food service, alternative channel and gift packers. The partnership aims to significantly increase the number of vendors representing Charlotte’s web products at retail.
Distribution of Charlotte’s Web CBD in the Central United States with Hanson Faso Sales and Marketing (CNW Group/Charlotte’s Web Holdings, Inc.)
According to the agreement, Hanson Faso will act as the company’s sales and marketing team working with distributors and direct retail sales within the Center of the United Statesincluding some national retailers based in the region. Hanson Faso will market Charlotte’s full line of web premium product offerings.
Hanson Faso it is an integral part of the supply chain process between manufacturers and customers. In addition to handling order processing, Hanson Faso provides first-class business data analytics needed to support sales, efficient inventory management and forecasting. Brand building and sales are achieved through data-driven marketing programs to maximize visibility.
“Hanson Faso is one of the most respected and agile sales and marketing teams for the top brands in the country,” he said Jacques Tortoroli, CEO of Charlotte’s Web. “Bringing together their well-established relationships and proprietary data analytics, we will drive our retail marketing and distribution effectively and efficiently in the Midwestern and Southern states where consumers are seeking greater access to premium CBD products. These regions make up a significant portion of the CBD market and growth potential, supporting our overall channel expansion growth strategy.”
“We are proud to add Charlotte’s portfolio of web products to our offerings,” he said Stewart ReichPresident of Hanson Faso Sales and Marketing, Inc. “We selected Charlotte’s Web Hemp Full Spectrum CBD for our customer portfolio because of its premiere brand trust and science-backed product development.”
About Charlotte’s Web Holdings, Inc.
Charlotte’s Web Holdings, Inc., a certified B corporation headquartered in Denver, is the market leader in innovative hemp extract wellness products under a family of brands that includes Charlotte’s Web™, CBD Medic™, CBD Clinic™ and Harmony Hemp ™. Charlotte’s Web brand premium quality products start with proprietary hemp genetics that are 100 percent grown on American farms using organic regenerative farming practices. The company’s hemp extracts have naturally occurring botanical compounds, including cannabidiol (“CBD”), CBC, CBG, terpenes, flavonoids and other beneficial compounds. hemp compounds Charlotte’s web product categories include full spectrum hemp CBD oil tinctures (liquid products), CBD Gummies (Sleep, Stress, Exercise Recovery)cbd capsules, Topical CBD creams and lotionsas well as CBD pet products for dogs. Charlotte’s Web products are distributed to more than 15,000 retailers, more than 8,000 healthcare professionals and online through the company’s website at www.CharlottesWeb.com. Charlotte’s Web’s mission is to “Unleash the healing powers of botanicals with compassion and science, benefiting the planet and all who live on it.”
Prospective information
Certain information in this press release constitutes forward-looking statements and forward-looking information within the meaning of applicable securities laws (collectively, “forward-looking information”). In some cases, but not necessarily in all cases, forward-looking information can be identified by the use of forward-looking terminology such as “plans”, “targets”, “expects” or “does not expect”, “expects”, “there is an opportunity”, “positions”, “estimates”, “intends”, “assumes”, “anticipates” or “does not anticipate” or “believes”, or variations of these words and phrases or state. that certain actions, events or results “could”, “might”, “could”, “could”, “be taken” or “achieved”, “occur” or “achieve”. In addition, any statement that refers to expectations, projections or other characterizations of future events or circumstances contains forward-looking information. Specifically, this press release contains forward-looking information related to, among other things, the future of Charlotte’s website and the impacts of management changes.
Statements that contain forward-looking information are not historical facts, but rather represent management’s current expectations, estimates and projections about the future of our business, future plans, strategies, projections, anticipated events and trends, the economy and other future conditions . Forward-looking information is necessarily based on a number of opinions, assumptions and estimates that, although the company believes to be reasonable as of the date of this press release, are subject to risks, uncertainties, assumptions and other known and unknown factors that may cause actual results, level of activity, performance or achievements to be materially different from those expressed or implied by such forward-looking information. Material factors and assumptions used to develop the forward-looking information herein include, but are not limited to, the following: the impact of the COVID-19 pandemic; the regulatory climate in which the Company currently operates and may operate in the future; consumer interest in CBD; successful sales of the company’s products; and the success of sales and marketing activities. Important factors that could cause actual results and financial condition to differ materially from those indicated in the forward-looking information include, but are not limited to, the factors discussed in the “Risk Factors” section of the Company’s annual report presented further recently on Form 10-K. for the year ended December 31, 2021 available at www.SEDAR.com i www.sec.gov and other risk factors contained in other documents filed with the Securities and Exchange Commission available at www.sec.gov and filings with Canadian securities regulatory authorities available at www.sedar.com. Except as required by applicable securities laws, the Company undertakes no obligation to publicly update any forward-looking information, whether written or oral, that may be made from time to time, whether as a result of new information, future developments or otherwise.
SOURCE Charlotte’s Web Holdings, Inc.
