Southern Glazer’s to handle Tilray CBD drinks in the US
August 4, 2022
Southern Glazer’s has agreed to distribute Tilray CBD beverages in the US market. Southern Glazer’s will be the exclusive distribution partner for the Tilray Wellness CBD beverage portfolio in 13 states, with opportunities to scale nationwide. The strategic agreement “will enable Tilray Brands to develop a portfolio of US CBD beverages within established retail channels, transitioning the category off the shelf and into the mainstream,” according to the company.
Southern Glazer’s portfolio of CBD brands also includes offerings from Constellation-backed Canopy Growth, such as Martha Stewart CBD, as well as other labels such as Defy, Centr, Mad Tasty, B Great and Curaleaf Hemp and Select CBD. SND Cannabis Edition recently caught up with Southern Glazer’s Chief Growth Officer David Chaplin and SG Ventures Vice President Kariff Rhooms to get an update on the distributor’s activities in the CBD market..
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Labeled: Southern Glazer’s, Tilray